In 2020 alone, 61% of businesses that explored automation exceeded their revenue targets. Introducing automation into your eCommerce business can have a significantly positive ripple effect. Not only does an eCommerce automation solution reduce the amount of valuable time spent on repetitive tasks, but it also improves efficiency and your ability to gain more conversions. […]
“Work on it, not just in it.” - Michael Gerber As a player in eCommerce, you already envision what kind of results you want to create in your business. And Michael Gerber’s words epitomize the structural shift required to build an eCommerce business that works for you, not the other way around. The secret to […]
As a growing DTC eCommerce brand, you’ll come to a point where you get fed up with that part of retail operations that rips into your finances and time, eventually slowing the growth of the business. Manual tasks! Here at FenixCommerce, we've seen it happen all too often which is why we consider it imperative […]
A subpar post-purchase experience and package tracking system are costing many merchants in different ways. These sellers are losing customers every day and missing out on the additional revenue inflow that should come from repeat purchases. Customers today believe that retailers have a lot more work to do in how they implement last-mile delivery solutions […]
Every marketing campaign implemented by eCommerce stores is geared towards one big goal - to attract potential buyers and then convert them into paying customers. One element of your website that plays a crucial role in achieving that goal is the checkout page. If your checkout page is designed to influence the customer journey positively, […]
Every eCommerce retailer will agree that bringing your A-game when it comes to fulfilling the expectation of customers can be quite complex. And with the logistics and shipping industry continuously evolving, it appears that eCommerce fulfillment won't get any easier for merchants. That's why most new retailers always get to that stage where they have […]
Did you know that the average conversion rate for landing pages is 2.35%? If there's anything that keeps marketers and eCommerce business owners on the edge, then it’s probably one metric – Conversion Rate. That's because it's one of the ways to ascertain how successful your digital marketing campaign is. To check how well you’re […]
If there's any key lesson we've learned about the e-commerce industry, it’s that you can get a faster ROI high without having to launch campaigns on too many marketing channels. That’s possible because of conversion rate optimization. Many e-commerce retailers today see the shopping cart as the point where the customer’s journey ends in their […]
E-commerce retailers know that the success of their business depends on their ability to get orders delivered to customers. In simple terms, shipping is the make-it-or-break-it factor for e-stores. More consumers are now taking to the internet to find products that they would otherwise obtain at physical stores. So it's important to do it right […]
With the influx of more businesses into the eCommerce industry, cart abandonment is on the high side. So it's not surprising to discover that almost 70% of visitors are abandoning their carts. That translates to huge losses in marketing expenses, as well as lower conversion rates arising from an ever-reducing customer base. In this article, […]
