How to Use FenixMart

Business console

Access the App : Open your browser and navigate to FenixMart Home. Navigate from there to business console. Note: Ensure JavaScript is enabled in your browser settings for full functionality.
You can specify one of the following optimization logics:
- CVR & AOV – this setting will design product bundles, shipping price to the customer and delivery date to maximize revenue per visitor.
- Reduce Excess Inventory – this setting will design product bundling, shipping price to the customer and delivery date allowing you reducing inventory per location that
  1. Has amassed excessive days of supply based on Fenix’ days of supply algorithm
  2. Has broken sizing, i.e. is only available in sizing with no neighboring sizing
- Maximize margins – this setting will let the Agentic Recommender system choose the combination of product bundle, ship cost to the customer and estimated delivery dates that maximizes the net margins
- For all settings, you can choose two types of interventions to incentivize the bundle take-rate:
Product catalogue that is amenable to bundling
1. Cost-neutral: either using
  - Fenix’ delivery promise technology to incentivize take-rate
  - Your free shipping threshold to incentivize take-rate
2. Reduce ship-cost by a set %

Shop

Browse Products : Explore various product categories or use the search bar to find specific items.
Add Items to Cart : Click on the desired product to view details, then select "Add to Cart" to include it in your shopping cart.
View and Manage Cart : Click on the cart icon to review your selected items. Here, you can adjust quantities or remove items as needed.
Proceed to Checkout : Once satisfied with your cart, click "Checkout" and follow the prompts to enter shipping information and payment details.

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